A month ago Silicon Valley Bank (SVB) became the second-largest bank failure in American history and it sent shockwaves throughout the global tech ecosystem, with African tech startups facing significant repercussions. The collapse of SVB yet again highlights the importance of having an effective, up-to-date and easy-to-mobilise crisis communications strategy and plan in place.
The world is fractured and polarized and complicated, but on this one point we can all agree: Plants are good. They’re good for the planet, good for our bodies, good for our spirit. Studies have shown that plants can help reduce stress, improve our mental health, sharpen our productivity, and even help us feel better about our jobs.
Social media influencers have become a powerful force in shaping opinions and behaviors. Visual searches on social channels, as opposed to text-based searches, have become an increasingly popular way for audiences to discover new products, businesses, places and services. Combined with the shrinking of traditional newsrooms, working with influencers to help tell a story is an important tactic. Yet it’s often misunderstood.
The politicization of environmental, social and governance work is showing up in places from mainstream media headlines to the floor of the House of Representatives, leaving communicators scrambling to figure out how to navigate conversations with stakeholders about what it all means.
Since the World Health Organization (WHO) declared a public health crisis on March 11, 2020, the COVID-19 pandemic has continuously disrupted every sector of healthcare – from public health to health tech to pharmaceuticals. Every key stakeholder group and facet of the industry felt the impact, including healthcare communicators.
My name is Griffin, and I’m an addict. I love slaying demons from hell and then picking out a new pair of legendary shoes from their corpses. I have recently removed myself from my couch for the public beta test for Diablo 4 and it has me wondering: is Blizzard Entertainment finally back?
Allison+Partners has launched M365, a multicultural marketing offering that takes a multifaceted approach to creating impactful campaigns targeting diverse consumers.
The 2023 North America PR Agencies of the Year are the result of an exhaustive research process involving more than 150 submissions and 50 meetings with the best PR firms across the US and Canada.
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